Rambler media channel kitty takes a bath. Rambler - the search engine that no longer exists (from heyday to sunset)

Hello, dear readers of the blog site. At one time, I wrote a number of reviews with my personal experience and impressions of working with popular mail services, or rather with their web interfaces:

- I use it for the main mailboxes, because when connecting double verification, this service is a priori the most reliable.
- everything is great, and in particular I was pleased with the free and functional mail for the domain.
- well, nothing outstanding compared to previous monsters, but nevertheless, in the new interface of this mail service, everything is quite well thought out and there is nothing to complain about.
- free mail with the largest mailbox size of 1 TB. Otherwise, the service does not stand out in any way from its competitors.

All three of the above services are highly stable and, importantly, there are spam cutters. Somewhere they work better, somewhere worse, but in general they do their job.

Our today's hero rambler mail. It appeared at the very beginning of this millennium and at one time enjoyed great popularity, on which, most likely, the service still travels. As you remember, it was replaced not so long ago with an engine from Yandex, and Rambler, by and large, has become a large portal with a number of popular services (including mail, rating, and much more). However, their approach to this matter has clearly begun to change, and not for the better. But first things first...

Login, registration and creation of a box in the Rambler mail

Personally, I haven’t used the web interface of Rambler-mail for a long time, because I was configured to collect mail from the mailboxes available there to the main one, the correspondence from which I, in turn, read in the client from the composition. However, having stumbled upon a number of negative reviews about the work of this service, I decided to try out their new (for me) interface, which appeared in 2012. Actually, this article owes its appearance to the impressions that were received.

If you want not to enter, but to start new box, then on the same page you will find a green button "Get Mail", which will help you in this unnatural desire. As you can see from the previous screenshot, there are several options for ending your future. mailbox(besides the standard @rambler.ru). This, by the way, can help if the name you have chosen is already taken:

At the next step, you will be asked to come up with a password, select a security question and give an answer to it (you may need this information when regaining access to your mailbox in case of a hack or a simple password loss). Actually, everything. You will be congratulated on a valuable acquisition and offered to inspect your possessions.

By analogy with or , your login and password for the mailbox and for other services owned by the Rambler corporation. Here you can set your photo or avatar, which will be visible to the recipients of your letters.

It should be noted that, unlike the competitors mentioned above, in Rambler-mail is not linked to the number mobile phone , which reduces the safety of working with the box, as it seems to me. As you understand, the argument that you don’t have anything valuable in your box doesn’t really roll, because they practically break it on the stream, and not by order. They hunt not only for money, but also for social media accounts and other things that can then be sold in bulk to spammers or some other “radishes”.

The appearance of the web interface is similar to some very simple mail client(a program installed on your computer that collects correspondence from all your mailboxes). By the way, the developers suggest that you implement this by clicking on the link “Add other boxes” located in the left column. Those. you are offered to set up the collection of mail from all other mailboxes you have (including from other services) in order to view correspondence in the brainchild of the rambler.

Quite a bold suggestion in light of the fact that most of the criticism of Rambler mail is related to the poor performance of the spam cutter, and this, in my opinion, along with the convenience of the interface and functionality (filters, settings, etc.) is a fundamental thing when choosing the main mailbox where all correspondence will be collected. Personally, I still like the Gmail spam cutter, and its functionality is on more high level. But it's still a matter of taste.

In favor of this interface its simplicity and obviousness can speak. In the lower left corner you will find a couple of buttons with horizontal and vertical stripes that allow you to switch from a two-column mail view to a three-column view, when the mail list remains open, and the contents of the mail you are interested in open to the right in a separate area.

In the same place, but a little to the right, you will find a button to go to the settings of your mailbox in Rambler-mail (we will go over them a little later).

How can I check inbox in Rambler-mail

There are traditionally several options.

Web interface (your page) in Rambler Mail

At the top are the most necessary buttons for managing and sorting incoming mail:

Also important is the ability to mark individual letters. In Rambler-mail, this is implemented, although quite simply (for small volumes of correspondence, it will do). You can mark important letters with asterisks, the outline of which will be drawn opposite each letter on the right, and you can remove the "Unread" label using the outline of the circle located on the left. For group tagging, you can check the boxes next to the desired ones and use the drop-down menu of the “More” button located above.

Well, in order to later set the background highlighting of only important or unread letters, you will need to select the appropriate option from the drop-down list shown in the screenshot. You can use the search bar at the top to search through all emails. In my opinion, it would be possible to slightly increase the functionality of working with correspondence, but this option is certainly from the category of “nowhere easier”.

Rambler email settings

Let's now run through mail settings from Rambler, which are hidden behind the gear button located at the bottom of the left column.

Actually, there are not so many of them. On the one hand, this will not scare away an inexperienced user, but for a user who is more or less accustomed to comfort and convenience, they can be somewhat disappointing. However, what is, is.

On the first settings tab, you can set the sender's name (and, if you wish, specify a different Email to which replies will be sent), add a signature that will be added at the bottom of all letters you send, and you can also change the cover of pages with your mail (blue is used by default). texture, but you can replace it with one of a dozen background options). Well, you can also see how many free space left in your free mailbox, which is initially given not so much compared to competitors (only 2 Giga).

On the next page tab Rambler settings Mail, you can add new folders if needed. On the tab "Other boxes" you can optionally set up the collection of mail from all your mailboxes in this or any other services. It will be enough just to specify the login and password from these same boxes. If the service from where the correspondence should be collected is not standard (the addresses and ports of the POP3 server are already known for them), then this data will also have to be specified.

This e-mail service, of course, has filters. They live on the corresponding settings tab. They allow you to configure the processing of incoming correspondence by checking all letters for compliance with the specified conditions, and if they are satisfied, perform one of the following actions on them:

mark messages as read;
mark important;
delete letters;
move to specified folder

There are several options for specifying conditions and actions performed when they are satisfied (selected from the drop-down lists shown in the screenshot). By the way, you can set several conditions using the plus button. In general, everything is usual and quite simple, if not primitive. But on the other hand, there is nothing complicated and accessible to a completely unprepared user (unlike, for example, the same Gmail filters and shortcuts).

The auto-responder tab, in my opinion, is of little use, except for setting up auto-replies and the deadlines when you can answer incoming correspondence only during the holidays. And here is the tab "Forwarding Letters" may well come in handy. As I already mentioned, many people complain about Rambler's spam cutter, and if it really doesn't work well, then it makes sense to set up forwarding all incoming emails to another service where spam is filtered out once or twice (the same Gmail or Yandex).

To set up forwarding, it will be enough just to rearrange the checkbox in the “Enabled” area, indicate the recipient's mailbox in the “To” field and decide whether you will save copies of forwarded letters on the Rambler service.

Well, on the tab « Email programs» you can find out the data for setting up receiving and sending mail through this mailbox using the client program installed on your computer (you can use both SMTP and IMAP).

Yes, there is also the “sounds” tab, where you can activate the sounds that are disabled by default, which will be played when a new letter arrives in the Inbox folder, as well as when sending correspondence or when a failure occurs.

Rambler compared to competitors

If everything described above (including spam cutter) works perfectly in this mail service, then it can be recommended to undemanding network users who want to get the simplest and, not least, .

However, this service cannot provide serious competition to Gmail, Yandex Mail and even Mail.ru. The functionality is insufficient, the security issue has not been worked out, and the settings for serious work with a large amount of correspondence are clearly not enough.

If we also take into account the mass of negative user reviews on the network (here again, you need to be selective, because when everything suits you, then reviews are usually simply not written), then the prospects for Rambler mail in the fight against competitors for the market are rather illusory. Their main task now, it seems to me, will be to retain existing customers. IMHO.

Good luck to you! See you soon on the blog pages site

rambler mail entrance

In order to take advantage of the capabilities of the service, it is necessary to enter the rambler mail in order to register, i.e. create an account, for which:

In the search bar of the browser (web browser), type the address and press Enter;
On the page that opens, carefully fill in all the fields with the data necessary for registration (name and surname, year of birth, login and password, mobile phone number, addresses, etc.);
After entering all the data, the user gets to the mail page with default settings, which each user can change;

Password recovery from Rambler mail

Set up a method to restore access in case of loss login / password from rambler mail, for which you need to choose one of control questions and answer it. The second way is to get the code on specified number mobile phone and its input. There is also a button "Delete mailbox", which can be used to stop working on this service. After entering their page, the user will be prompted to upload a photo or avatar. This completes the registration. To enter the service, you must enter the login and password assigned during registration, and in order for subsequent login to occur automatically, by checking the box, you must activate the "Remember" button. Entrance is also possible through popular social media if they have an account. It is recommended to avoid this possibility, preferring a more reliable and proven method using a personal login and password.

Mail registration rambler

If this data is lost, then in order to register mail on the rambler and restore access, you must perform the following steps (after a message about incorrect login / password entry appears):

Press the "Restore" button, after which the transition to the next page will occur;
Enter the name of your personal mailbox and captcha (computer test, code) in the appropriate windows, then click the "Next" button;
The mobile phone, the number of which was indicated during registration, will receive an SMS message with a code that must be dialed in the appropriate field;
Next, you will be prompted to create and confirm a new password;

If the phone number was not specified during registration, then the answer to the security question specified during registration will be required to restore the data. After these steps, you will be prompted to enter the user page using a new password, which will allow you to work with incoming letters and respond to them. If the service was not initially configured accordingly, then the user's attention will be distracted by "non-intrusive" advertising. To block it, you need to install a filter. Smartphones and tablets are suitable for using mail, thanks to the presence mobile version service. To configure it, go to separate section and act on the information available there.

Entering the Rambler mail opens up the possibility of sending and receiving letters, and other service settings. Rambler is a fairly large service that, in addition to a convenient mailbox, provides its users with a wide range of related services. Previously, it was the most popular on the entire Runet space.

Now the situation has changed somewhat, but despite this, already registered users still continue to work in Rambler, because they consider it a comfortable, and most importantly, stable mail service.

Rambler entrance to the mail and checking incoming letters

Pre-registration is required to enter the mail and receive a mailbox. In order to go through this procedure, you should go to the site for entering the Rambler-mail service and press the " Start mail».

Registration on Rambler

The mail registration page is here: id.rambler.ru

A registration page will open in front of you, which will consist of 2 stages.

By the same principle that mail services and Yandex have, created email box becomes for the user an account for authorization on all services that Rambler provides to its customers. It should be noted that, when registering, the system does not request the introduction of a mobile phone number to increase the degree of reliability and security. This is often the determining factor when choosing a mail service, as some customers do not want to be tied to account my phone number.

Mailbox Features

How to check incoming emails on rambler

For its clients, Rambler has provided several options for switching to viewing messages, namely:

A service such as Rambler-mail will be indispensable for the category of users who prefer convenience and ease of use. Here you will not find a bright design, overloaded with style decisions and the imposition of rather useless services. If you like this approach, then welcome to the mail. rambler mail entrance located above in the article by direct link.

). Rambler in 2011 finally became an ordinary ordinary portal(albeit with a multi-million audience) and their search is now carried out with the help of the once sworn "friend" of Yandex. You can see for yourself the identity of their search results for the same queries.

But nevertheless, I consider it a reasonable decision to write a short essay on the formation, development and slow death of this very first search engine in Runet (Rambler was born a year earlier than Yandex and Google, when the number of sites in the Russian-speaking segment of the network was measured in only hundreds).

The search engine Rambler is no longer one.

In the summer of 2011, an agreement was concluded between Yandex and our hero, according to which the search on this mega-portal will henceforth be carried out using the Runet mirror. A little earlier, the option of using Google search was considered, but the compatriot was able to do more profitable proposition(he was not allowed to lose after losing his partnership with).

An important aspect of the treaty was the division of zones of influence between the systems and the Begun. Initially, there were three main players in the context market in Runet: Direct, Google Adwords and Begun. Each of them took the main share of the profit in the issuance of their search engines.

It was not sweet for the runner anyway, because his donor Rambler was losing its share in the search market with noticeable regularity. Although he had nowhere to go, since the controlling stake in the context Begun belonged to Rambler.

Well, here, after the arrival of Yandex, he had to tighten his belt even tighter - his contextual advertising blocks were brought to the periphery of Rambler's search results (shown on the right), leaving the most profitable places to a competitor in the person of Direct:

Of course, in addition to the Rambler search results, the context from Begun is also shown on a number of large portals, as well as in the network of partners, but its market share is steadily falling.

And the quality of advertisers in this system leaves much to be desired, so not many webmasters seek to cooperate with Begun (earnings are simply ridiculous). Usually they turn to him if the site was denied both (in my opinion, the most profitable option, especially when working through Profit) and.

The owners of Begun expected that with the advent of Yandex, Rambler's share in the Runet search pie would increase slightly, which would allow them to increase their income, but this did not happen and now it is a meager amount (slightly more than a percent):

Simultaneously with the decision to stop work on the search engine, Rambler owners. Firstly, the spelling of the name was changed - Latin letters were replaced by Russian ones, which, in fact, should have been done a long time ago. Secondly, the company logo has also changed, although for such a well-known brand, the logo is no longer of decisive importance:

Gradually, all services included in this mega-portal will change their appearance to match the new image. Will this help Rambler get out of the abyss into which he drove himself? Time will show.

This portal includes many well-known services (you will even find the Nichrome browser there, and much more), which developed along with the search engine or were bought by the portal owners over time (more detailed description and the purpose of the services you can see in the help):

It seems to me that Rambler is now mainly used by Internet users with experience who got hooked on it and its services (mail, maps, price.ru, ferra.ru, poster, etc.) at a time when it had not yet fallen into a “cool pique".

Rambler is more alive than dead (for how long)

About a year ago, I read a post by a blogger who is also a school teacher. At the beginning of the school year, he surveyed schoolchildren about what search engine they use. Remarkably, none of them named Rambler, and many have never heard of him at all. From this we can conclude that for this search engine, almost everything is already in the past.

The only service that appeared almost simultaneously with the search engine and has survived until now without any changes is . I have already written about him many times, including in an article about. In fact, this is a service that provides a free traffic counter and builds the Top Runet sites based on its readings, subdividing them into appropriate headings.

The appearance of the Rambler Top 100 has not yet been rebranded and it looks, by and large, not ice. In addition, the method of monetization is somewhat striking, when advertising blocks are displayed on top and on the side of the catalog that look a lot like . I have nothing against them, but many people get the impression that the project is not serious (teasers with adult content may be the next step):

Although at the bottom there are still blocks of contextual advertising, but again from the former competitor represented by Yandex. Initially, the Top 100 rating was conceived to simplify the life of advertisers - I chose a rubric and here they are leaders at the very top of the list. I don’t know how relevant this is now, but I personally add all my sites to this Rambler service without fail. Why?

The fact is that due to its monstrous age (it was launched in the spring of 1997), the site of this service has a huge trust, and links from its pages are not closed from being indexed by search engines. Guess what I'm leading up to? No matter how slow and uninformative the Rambler Top 100 service is, participating in it will be useful for any project.

There is such a powerful bourgeois service for analyzing sites and their link mass as Ahrefs (Misha Shakin made his video review). So, there you can see all the backlinks leading to your resource. Moreover, they can be sorted by the internal rating of this service (AhrefsRank), which indirectly reflects the quality of this backlink.

In general, the service is useful and, perhaps, after the rebranding, it will look human (well, its counter will stop being stupid from time to time). If we talk about Rambler as a whole, then the decline has been outlined for quite a long time and the decision to change the search engine was the right one, because their own search was long behind the times.

There were probably quite a few reasons for the decline and decrease in the quality of search in Rambler, but, as I see it, the collapse began ten years ago. The great and terrible Igor Ashmanov, who once stood at the helm of this search engine, writes about this in his book Life Inside the Bubble.

When I wrote articles about the history of Yandex and the history of creation and features of promotion in Google, I mentioned one common point, which, in my opinion, became decisive in that both of these search engines thrive and are successfully developing so far. In both of these companies, the same people (Brin and Page, as well as Volozh and Segalovich) who stood at its origins remained at the helm.

Moreover, these people were in both cases enthusiasts of their work, for whom income was secondary, and the development and advancement of their offspring was primary. This is exactly what I did not find in the history of the development of Rambler. As Igor Ashmanov wrote, the split occurred about ten years ago and those who worked on the search engine initially were thrown out of the cage. Well, as it were, the result was not slow to affect.

The sad story of the search engine Rambler

In general, the history of the creation of Rambler is quite interesting. It began in one of the scientific towns near Moscow, Pushchino. If you remember, then you know that this system was first focused on the military needs of the states, and then for quite a long time served as a means of communication for the scientific communities of America (institutions).

The science city of Pushchino in the early nineties of the last century was notable for being the first city in the Moscow region to have a dedicated line connected to the Internet through Moscow. It was the interest in exchanging data on the latest research in the scientific world that spurred the activists to lay a cable to Moscow almost on their own.

In 1991, the Internet had just begun its victorious march across the planet and practically did not exist yet (it was only in 1989 that the World Wide Web was invented and were used to create modern sites). Enthusiasts from Pushchino themselves raised the postage and ftp server for their needs and even within the entire Internet, they were a significant unit.

Well, and the logical conclusion of the complete Internetization of the scientific community of the city on its own was writing a search engine. For several months, the programmer Dmitry Kryukov successfully coped with this task. In the fall of 1996, the rambler.ru domain was purchased, and on October 8, the site with a search engine became available to Internet users.

Rambler means in translation from English - a tramp. It had no special competitors in Runet, and therefore, until Yandex appeared on the horizon (autumn 1997), it became the sole and absolute leader in search. True, at that time there were only about a hundred sites in Runet.

Six months later (in the spring of 1997), the Rambler top 100 rating, which successfully exists to this day, appeared, which we have already talked about a little higher in the text.

The further history of the development of the search engine is not as unambiguous and straightforward as we could see with Yandex and Google. I do not want to go into the details of the change in leadership and structural changes in the company, but now those who were at its origins no longer work in it. The founder of Rambler, Dmitry Kryukov, died in 2009 from a stroke. Igor Ashmanov created his own brand on the other side of the barricades - he went over to the side of SEOs ().

Although until a certain point (2006-2007) Rambler was well known and it seemed that the prospects for its further development were very favorable. New services were opened or acquired, attendance and profits of the company grew.

For example, in 2006, Rambler was in second place in the Runet search market with a very significant percentage:

It was even seriously ahead of Google, which now seems somewhat fantastic. But the flaws of the leadership and the unwillingness to seriously work on the search engine gradually affected. Already in the next few years (2007-2009), the share of Rambler search decreased several times:

When it seemed that things couldn't get worse (about 5% of the total market), he proved that he could, and his share decreased several times over the following years (2009-2011):

Well, now, when search on rambler.ru is carried out by the Yandex engine (by the way, my situation is exactly the same), there are no objective reasons for its popularity to fall due to poor search quality. It's possible that a market share of around one percent is the current benchmark for this once-popular search engine and now mega-portal.

In general, not so bad, in any case, I'm ready to change places with Rambler, but I'm afraid that its owners will be against it. It makes no sense now to talk about the features under Rambler due to the use of someone else's engine.

Good luck to you! See you soon on the blog pages site